You searched for: ""

The results has been filter on Authors containing Caroline Stott.
ANA has found 1 results for you, in 106 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

Media fragmentation

This paper will highlight the impact of media fragmentation on overall television viewing habits in the United Kingdom and describe how the viewing of pre-recorded videos fits into this environment. Findings from the VideoTrak service will be used to...

Catalogue: Seminar 1996: Managing Media Data For Market Profit
Authors: Elaine Safier, Caroline Stott
November 11, 1996
×

Citation

Safier and Stott (1996a, November 11). Media fragmentation . ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/media-fragmentation-